Fractional marketing gives your organization access to ongoing marketing expertise without hiring a full-time marketing employee.Instead of adding another full-time salary to your budget, GoodWrk works with you on a monthly basis to provide the strategy, creative, content, and marketing support your organization needs.Think of it as adding a marketing partner to your team—without adding another full-time employee.

GoodWrk is primarily built for nonprofits, grassroots organizations, and other mission-driven organizations that need professional marketing support but don't have the resources or need for a full-time marketing department.We're especially helpful for organizations where marketing has become one more responsibility on an already-full plate.

Not exactly.GoodWrk is designed to work more like an extension of your team than a traditional agency.We don't want to hand you a generic marketing package, send over a bunch of templated content, and move on to the next client.We take the time to understand your organization, your audience, and your goals so the work we create actually feels like yours.

GoodWrk offers three monthly support levels designed to make professional marketing accessible to smaller organizations.Good — $500/monthGooder — $750/monthGoodest — $1,000/monthEach level provides a different amount of ongoing marketing strategy, content, creative support, and campaign assistance.

No—and that's intentional.GoodWrk creates the strategy, graphics, captions, calls-to-action, and other content you need, but your organization stays in control of its social media accounts.We believe the people closest to your organization should be the ones having conversations with your community.Our job is to make that easier.

Depending on your support level, GoodWrk can help create things like:Social media graphicsSocial media captions and calls-to-actionMonthly content calendarsWebsite hero graphics and promotional bannersCampaign creativeEvent marketing materialsFundraising campaign supportMarketing recommendations based on performance dataThe goal isn't simply to create more content. It's to create the right content for your organization and your audience.

GoodWrk is built around ongoing monthly support rather than locking organizations into a large, long-term agency commitment.We'll always work to earn your business by providing value—not by making it difficult to leave.

Absolutely. In fact, that's who GoodWrk was created for.Small and grassroots organizations often have important work to communicate but limited resources to dedicate to marketing.We designed our services specifically to provide professional marketing support at a price point that makes sense for smaller organizations.

That's great.GoodWrk doesn't have to replace the person already doing your marketing. We can work alongside them.Maybe your team needs additional creative support. Maybe someone needs help developing a strategy. Maybe marketing is just one of many responsibilities they have and they need another set of hands.GoodWrk can fill those gaps without taking ownership away from your team.

We believe marketing should be more than making things that look good.We look at available performance data and use it to understand what's working, what's not, and where there may be opportunities to improve.Those insights help shape what we create next.Analyze → Learn → Create → Measure → AdjustThe goal is continuous improvement—not simply checking "content created" off a list.

Yes.GoodWrk can provide campaign and event marketing support depending on your monthly support level.That might include developing campaign messaging, creating social media graphics and content, developing promotional creative, and helping organize the marketing around an important initiative.

Nonprofits and grassroots organizations are at the heart of GoodWrk, but they're not the only organizations we can support.If your organization is mission-driven and doing work that makes a positive impact, we'd love to hear from you.

We don't want to be the biggest marketing firm. We want to be the kind of marketing partner our clients are genuinely grateful to have.GoodWrk was created around three ideas:Affordable. Professional marketing shouldn't be out of reach for smaller organizations.Personal. You're not just another account on a content calendar.Purposeful. Marketing should have a reason behind it—not simply exist because someone said you need to post more.We bring the marketing expertise. You bring the good work.

You don't need to have your marketing figured out before you reach out.Tell us what you're working on, what's overwhelming you, or where you feel stuck.We'll figure out where GoodWrk can help.